{"id":17,"date":"2025-03-21T14:40:34","date_gmt":"2025-03-21T14:40:34","guid":{"rendered":"https:\/\/www.hydrotexlube.com\/?page_id=17"},"modified":"2026-01-14T21:43:04","modified_gmt":"2026-01-14T21:43:04","slug":"about-us","status":"publish","type":"page","link":"https:\/\/www.hydrotexlube.com\/?page_id=17","title":{"rendered":"About Us"},"content":{"rendered":"\n<div style=\"height:21px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h5 class=\"wp-block-heading has-text-align-center\">With our state of the art expertise in selecting the right program tailored to the needs of each customer, we reduce operating costs, extend equipment life and make businesses more profitable. Our vision is to drive positive change within every organization, as well as our own.<\/h5>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"781\" src=\"http:\/\/www.hydrotexlube.com\/wp-content\/uploads\/2025\/11\/HydrotexHistory1280x976-1024x781.webp\" alt=\"\" class=\"wp-image-424\" style=\"aspect-ratio:1.3111681579144132;width:384px;height:auto\" srcset=\"https:\/\/www.hydrotexlube.com\/wp-content\/uploads\/2025\/11\/HydrotexHistory1280x976-1024x781.webp 1024w, https:\/\/www.hydrotexlube.com\/wp-content\/uploads\/2025\/11\/HydrotexHistory1280x976-300x229.webp 300w, https:\/\/www.hydrotexlube.com\/wp-content\/uploads\/2025\/11\/HydrotexHistory1280x976-768x586.webp 768w, https:\/\/www.hydrotexlube.com\/wp-content\/uploads\/2025\/11\/HydrotexHistory1280x976.webp 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">1936<\/h2>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-ad2f72ca wp-block-group-is-layout-flex\">\n<p>Hydrotex was founded in 1936, making it one of the oldest and most respected firms in its field, and is one of the few domestic grease manufacturers in the United States. It was first located in the Wilson building in downtown Dallas, across from Neiman Marcus. In its early days, Hydrotex sold a line of protective coatings, such as roof coating, sealants and paint \u2014 innovation borne of need from its first customer, a roofing company.<\/p>\n<\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignright size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"http:\/\/www.hydrotexlube.com\/wp-content\/uploads\/2025\/11\/AdobeStock_270200637-1024x683.webp\" alt=\"\" class=\"wp-image-426\" style=\"aspect-ratio:1.3111681579144132;width:418px;height:auto\" srcset=\"https:\/\/www.hydrotexlube.com\/wp-content\/uploads\/2025\/11\/AdobeStock_270200637-1024x683.webp 1024w, https:\/\/www.hydrotexlube.com\/wp-content\/uploads\/2025\/11\/AdobeStock_270200637-300x200.webp 300w, https:\/\/www.hydrotexlube.com\/wp-content\/uploads\/2025\/11\/AdobeStock_270200637-768x512.webp 768w, https:\/\/www.hydrotexlube.com\/wp-content\/uploads\/2025\/11\/AdobeStock_270200637.webp 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading has-text-align-center\">1946<\/h2>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-ad2f72ca wp-block-group-is-layout-flex\">\n<p class=\"has-text-align-right\">In 1946, Hydrotex changed the game of agricultural equipment maintenance with the development of its flagship product, Essentialube, the versatile, all-purpose cleaning lubricant and fuel improver. Since then, we have proudly served the agriculture market by sustainably providing best-in-class lubrication and fuel improver solutions at the best overall value.<\/p>\n<\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"alignleft size-large is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"http:\/\/www.hydrotexlube.com\/wp-content\/uploads\/2025\/11\/Ruby-Tac1920x1080-1024x576.webp\" alt=\"\" class=\"wp-image-427\" style=\"aspect-ratio:1.3111681579144132;width:390px;height:auto\" srcset=\"https:\/\/www.hydrotexlube.com\/wp-content\/uploads\/2025\/11\/Ruby-Tac1920x1080-1024x576.webp 1024w, https:\/\/www.hydrotexlube.com\/wp-content\/uploads\/2025\/11\/Ruby-Tac1920x1080-300x169.webp 300w, https:\/\/www.hydrotexlube.com\/wp-content\/uploads\/2025\/11\/Ruby-Tac1920x1080-768x432.webp 768w, https:\/\/www.hydrotexlube.com\/wp-content\/uploads\/2025\/11\/Ruby-Tac1920x1080.webp 1500w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<h2 class=\"wp-block-heading has-text-align-center\"> Now<\/h2>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-ad2f72ca wp-block-group-is-layout-flex\">\n<p>Hydrotex has continued to put that innovative spirit and expertise in research and development to work for many businesses and individuals across a wide swath of industries, and work with our customers to develop sustainable solutions to improve equipment reliability, save energy, limit pollution, extend fixed asset life, reduce maintenance costs and improve fuel efficiency.<\/p>\n<\/div>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-17_f1e34d-2e .kt-block-spacer{height:60px;}.wp-block-kadence-spacer.kt-block-spacer-17_f1e34d-2e .kt-divider{border-top-width:1px;height:1px;border-top-color:#eee;width:80%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-17_f1e34d-2e\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n\n<div class=\"wp-block-buttons alignwide is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-16018d1d wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-fill\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"http:\/\/www.hydrotexlube.com\/?page_id=235\">Innovation in Action<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"http:\/\/www.hydrotexlube.com\/?page_id=239\">Mission<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"http:\/\/www.hydrotexlube.com\/?page_id=241\">Warranty<\/a><\/div>\n\n\n\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"http:\/\/www.hydrotexlube.com\/?page_id=243\">Hydrosynthetics<\/a><\/div>\n<\/div>\n\n\n<style>.wp-block-kadence-spacer.kt-block-spacer-17_70baf4-d0 .kt-block-spacer{height:60px;}.wp-block-kadence-spacer.kt-block-spacer-17_70baf4-d0 .kt-divider{border-top-width:1px;height:1px;border-top-color:#eee;width:80%;border-top-style:solid;}<\/style>\n<div class=\"wp-block-kadence-spacer aligncenter kt-block-spacer-17_70baf4-d0\"><div class=\"kt-block-spacer kt-block-spacer-halign-center\"><hr class=\"kt-divider\"\/><\/div><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Hydrotex representatives are independent business people supported by a national organization committed to these core values:<\/h2>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Innovation<\/h2>\n\n\n\n<p>Offer the best product value available when all aspects of product application and business transaction are considered. Provide customers and representatives with the most efficient and reliable service in the industry, including product and product information delivery.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Opportunity<\/h2>\n\n\n\n<p>Provide representatives and employees with outstanding career opportunities and ability to make change within the industry.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Responsibility<\/h2>\n\n\n\n<p>Create products and packaging that are state-of-the-art in terms of minimum environmental impact and maximum cost effectiveness to the user.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Integrity<\/h2>\n\n\n\n<p>Support strong family relationships and value high standards of personal integrity across all levels of the organization.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Relationships<\/h2>\n\n\n\n<p>Support strong business relationships that are mutually beneficial to all parties, and create a positive daily work experience for all individuals.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With our state of the art expertise in selecting the right program tailored to the needs of each customer, we reduce operating costs, extend equipment life and make businesses more profitable. Our vision is to drive positive change within every organization, as well as our own. 1936 Hydrotex was founded in 1936, making it one [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-17","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.hydrotexlube.com\/index.php?rest_route=\/wp\/v2\/pages\/17","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.hydrotexlube.com\/index.php?rest_route=\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.hydrotexlube.com\/index.php?rest_route=\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.hydrotexlube.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.hydrotexlube.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=17"}],"version-history":[{"count":0,"href":"https:\/\/www.hydrotexlube.com\/index.php?rest_route=\/wp\/v2\/pages\/17\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.hydrotexlube.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=17"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}